Blog

WebMCP, AI Search
and what to do next

Practical articles on AI protocols, ChatGPT visibility and AI Search optimization — concrete steps, code and no fluff.

A small shop entrance at night displays a glowing map note with About, Main pages, Products, Policies, and AI usage sections read by an AI assistant ribbon.

FeaturedMay 6, 2026· 14 min read

How to Write an llms.txt That Every AI Model Will Understand

A ready-made llms.txt template for retail and service companies. See the structure, errors, and a 7-day implementation plan without redesigning the site.

A dark security audit panel shows an SSL certificate, HSTS, and trust signals being read by an AI assistant.

Guides

Why SSL and HSTS are now an AI issue, not just a security one

SSL, HSTS, and privacy policy impact whether an AI agent considers your site a secure source. Check the 7 elements.

Read article

Structured Data

FAQ Schema + Answer Capsules: How to Be Quoted by AI in Answers

FAQ Schema and Answer Capsules in practice: a ready question schema, JSON-LD, and examples for WordPress and Shoper.

Read article

A content editor screen shows answers, numbers, and sources connecting to ChatGPT and Gemini.

AI Search

GEO — New SEO: How to Write Content that ChatGPT and Gemini Cite

GEO SEO in practice: direct answer, data nuggets, FAQ, and an AI-ready checklist for content that stands a chance of being cited in ChatGPT and Gemini.

Read article

A split store screen shows a rich human view and a simplified HTML structure read by AI.

Guides

Human vs AI: What Does ChatGPT Really See When It Visits Your Store

See what customers see and what AI sees on your store's page. A simple guide on HTML, alt texts, schema.org, and mistakes that block ChatGPT.

Read article

Four glowing AI bot traffic lanes run through store access logs toward decisions about blocking or allowing crawlers.

AI Protocols

From GPTBot to PerplexityBot: Which AI Bots Visit Your Store and Why

Find out which AI bots visit your store, what they mean in the logs, and when to block them to avoid losing visibility in ChatGPT and Perplexity.

Read article

Four glowing e-commerce shields for PrestaShop, WooCommerce, Shoper, and Shopify emit purple data beams toward a hovering AI assistant.

Guides

PrestaShop vs WooCommerce vs Shoper vs Shopify: Which Platform Communicates Best with AI?

A comparison of PrestaShop, WooCommerce, Shoper, and Shopify based on AI readiness: schema.org, llms.txt, WebMCP, APIs, and limitations.

Read article

WebMCP

Declarative WebMCP in Practice: 5 Forms You Must Mark Today

WebMCP without JavaScript: add `toolname` and `tooldescription` to 5 forms. Ready snippets for search, newsletter, contact, booking, and quotes.

Read article

A glowing AI assistant ribbon reaches into a small night shop and hands a product from a translucent shelf to a customer outside.

AI Search

Zero-Click AI: How to Sell Products When a User Doesn't Even Open Your Site

Zero-Click AI in e-commerce: discover how to prepare your store for purchases through ChatGPT, Gemini, and AI agents without the customer visiting your site.

Read article